New Sony Cinema Line!

 By Ryley Smith

 

Cinematographers get ready because Sony is introducing a new Cinema Line! Sony’s Cinema Line is a series of new camera products for a wide range of content creators that crave Sony’s expertise in image quality, attention to detail, technology and passion in digital cinema. This is the next generation of cinematic creation!

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New Sony A-Mount Adaptor: The LA-EA5!

 By Ryley Smith

 

Sony just made it easier for you to switch up your lenses, with a new 35mm Full-frame A-mount lens adaptor! The LA-EA5 is a lens adaptor that allows users to easily pair advanced E-mount camera bodies with A-mount lenses. Talk about opening up new possibilities!

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Turn Your Sony Digital Camera Into A Webcam!

 By Ryley Smith

Sony is jumping further into the digital world with a new Desktop application called Imaging Edge™ Webcam! This new application allows users to easily transform their Sony digital camera into a high-quality webcam by simply connecting it to a PC via USB. Say hello to Live Streams, video conferences, and more all with Sony’s amazing camera quality! Plus, it’s free!!

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The Camera Store’s Top 5 Sony Lenses!

 By Ryley Smith

 

Sony has a reputation for making some of the best lenses on the market. Beautifully designed to match Sony’s innovative camera technology, their lenses reliably produce stunningly sharp, clear images. They are a favourite amongst us here at TCS, not only because they are thoughtfully constructed to make the most of Sony’s incredible autofocus system, but also because they are lightweight and user friendly! At the top of the list, here are The Camera Store’s five favourite Sony lenses! 

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A Dream For Videographers! The New Sony A7S III!

 By Ryley Smith

The wait is finally over! Sony has released the long-awaited addition to its acclaimed Alpha 7S full-frame mirrorless camera series⁠, the Sony Alpha 7S III! A dream for videographers, this camera comes with a bunch of impressive video recording capabilities including 4K 120p, a new heat-dissipating mechanism, a new autofocus system, and so much more. The A7S III was beautifully designed for creatives and is carving a special space for itself in the camera world! Now, let’s see how it measures up when put to the test by TCSTV. 

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Sony’s Newest G Master Lens: The FE 12-24mm F2.8!

 By Ryley Smith

 

Sony’s lens lineup just got a new addition, the Sony 12-24mm G Master! The world’s widest full-frame zoom with a constant F2.8 aperture! Compact and versatile, this Ultra-wide Zoom lens for Sony E mount is apart of Sony’s flagship G Master series, which nods to its outstanding image quality before even getting your hands on it. Ideal for shooting landscapes, astrophotography and architecture, while providing extra mobility for active sports shooters who want to capture ultra-wide perspectives, the FE 12-24mm F2.8 GM is ready to take you to a new level of creative expression!

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All-in-One Zoom: Tamron 28-200mm f2.8-5.6!

 By Ryley Smith

 

If you haven’t heard the news yet, Tamron has announced the world’s first* 28-200mm F2.8-5.6 all-in-one-zoom! This remarkable lens for Sony E-mount takes the convenience of an all-in-one zoom and adds the fast-maximum aperture of an F2.8, to create superb image quality and enhanced photographic application. With Tamron’s strong reputation for amazing quality, this zoom lens writes a new chapter in the history of the all-in-one zoom lens.

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Sony One-on-One Calls!

 By Ryley Smith

 

Do you currently own a Sony camera but have a few questions? Perhaps you’re looking at buying some new Sony gear but aren’t quite sure where to start. Well, right now you can have a personal phone call with one of Sony’s Specialists! It’s super easy, just book a call time on our Sony Demo Calendar and a Sony Specialist will call you ready to help!

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