Do you currently own a Sony camera but have a few questions? Perhaps you’re looking at buying some new Sony gear but aren’t quite sure where to start. Well, right now you can have a personal phone call with one of Sony’s Specialists! It’s super easy, just book a call time on our Sony Demo Calendar and a Sony Specialist will call you ready to help!
Sony RX 10 IV camera users! If you haven’t heard yet, Sony released Firmware Update 2.00, letting you finally use advanced real-time Eye AF for Animals on your camera! This new machine-learning-driven focusing system, and enables Eye-Af activation though a half-press of the shutter, giving you, even more, shooting opportunities!